Stray Dog Strength CDS Dumbbells - PRODUCT HISTORY / STORY / IDEA BEHIND PRODUCT
"Innovation thru solving customer's needs" Invented in 2003 by The Equipment GuysEthan Reeve Head Strength and Conditioning Coach at Wake Forest University believes in dumbbell training. He was an early pioneer of the rack concept and wanted to train dumbbells at his racks. After looking at the dollar amount and floor space that it would take it was deemed not feasible.
Matt Purdy, Founder of The Equipment Guys, proposed a couple solutions. Why not have a few adjustable pairs so that you only have to change a few plates? More less like a barbell strength groups.
Boom a product idea was born. Necessity is the mother of invention. Prototype was produced and then 20 sets were installed at Wake Forest in summer of 2003 and have been in use ever since.
Installations at Auburn University, University of North Carolina, UCLA, Univ. of Memphis, Virginia Military Institute and many others followed.
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